Maison Martin Margiela for H&M is soon approaching
They’ve been splashing out with big launch parties in anticipation of their collaborative collections lately. With the last AdR line, a big fete in Paris helped ring in the fun. And with the more sophisticated MMM line, a dance performance in an empty building in New York was appropriately choreographed with an audience including Sarah Jessica Parker, Julianne Moore, and Kanye West. It’s great to see celebs donning muted beiges, textured blacks, and announcing their loyalty to the conceptual brand that has influenced so many, myself included.
Photo credit: H&M